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Innersense Organic Beauty

I Create Hold


Strong hold natural hair gel for curls

Innersense's I Create Hold styling gel is a great way to achieve sustainable shape throughout your busy day. This natural hair gel is formulated with Certified Organic honey that acts as a natural resin, and rooibos tea. Nettle and rosemary extracts combine to add incredible shine and powerful hold.

Great for all, but best for medium to thick hair textures.


A humectant, which provides moisturizing benefits for hair and skin. Honey also acts as an anti-irritant, making it ideal for sensitive scalps and skin. It also offers light hold when styling the hair. 


This versatile ingredient gives hair strength and a silky texture. Brings fullness and manageability to the finest hair.

Rooibos Tea

With 50 times more antioxidants than green tea, it has been called the “miracle tea” for its tremendous healing powers and anti-aging properties.

Highly concentrated

Innersense Organic Beauty products are highly concentrated, with approximately 40% water content, versus 70-80% in other lines, so they last twice as long.

Distribute styling gel throughout damp hair, using fingers to work product from roots to ends. Air dry or diffuse as usual. We love finishing off and securing our look with I Create Finish hairspray.

These products should be paired with lots of water when you experience them, and they can last twice as long as a traditional product!


We love layering our curl products, and we get asked a lot which should be applied first. Apply the product that addresses the top priority for your hair:

For more longevity and control, apply gel first.

For more moisture and softness, apply cream first.

Synthetic fragrance free

Paraben free

Cruelty free

Sulphate free

color safe for hair

Colour Safe

Gluten Free

Eco friendly

Earn points on every purchase

1% donated and carbon offset shipping

Canadian, woman owned small business

NO dropshipping, we stock all items

I Create Hold

Full ingredient list

Water, Aqua- EAU, Aloe Barbadensis Gel*, Hydroxyethylcellulose, Maltodextrin Copolymer, Potassium Hydroxide, Gluconolactone, Sodium Benzoate, Calcium Gluconate, Alkyl Acrylate Crosspolymer, Citrus Aurantium Dulcis Peel Oil, Caprylic/Capric Triglyceride, Potassium Sorbate, Sodium Phytate, Glycerin*, Chamomilla Recutita (Matricaria) Flower Extract*, Eucalyptus Globulus Leaf Extract*, Ginkgo Biloba Leaf Extract*, Aspalathus Linearis Leaf Extract*, Honey Extract*, Limonene†

*Certified Organic

†A natural component of essential oils

About the Brand

Innersense Organic Beauty was created by two industry professionals when they realized the importance of clean ingredients. They continue to push the boundaries of new product development by utilizing organic chemistry to raise the bar on clean, luxurious formulas, with professional performance to care for your hair, your health and the planet. Dedicated to wellness through uplifting affirmations, self care and hair ceremonies, their mission is to inform, inspire and empower beauty professionals and consumers to make healthy choices with a brand that aligns with their personal values. 

PCR plastic | Climate Neutral | 1% for the Planet | B Corp
Frequently asked questions
How do you choose your products?

All our products are researched, tested and curated by our Founder, Diana Osborne. Diana has been a licensed hairstylist since 2009, with a specialty in clean beauty and ingredients over the last decade. You can read more about Our Standards, and banned ingredients.

How fast will it ship?

Once your order is placed we usually pack and ship it out in 1 business day! The speed of shipping can be chosen at checkout.

What is your return policy?

To avoid waste, we carry many products in smaller sizes (2oz) so you can try them out, as well as the option to receive professional recommendations and avoid the hassle of returns. If you have purchased a product that really doesn't work for you, please contact us as we'd love to provide you with support!

If you're not completely satisfied with your order, we accept returns within 21 days for store credit. *

Please inspect your order upon receipt and contact us immediately if the item is defective, damaged or if you receive the wrong item, so that we can evaluate the issue and make it right. For defective products, we must be notified within 21 days of the order being delivered to you.

*Excludes sale items, gift cards, eBooks and digital services, hair accessories, pillowcases and brushes. Customer is responsible for the cost to return the products back.

Clean Beauty for Every Hair Type

Innersense Organic Beauty


Customer Reviews

Based on 17 reviews
Hair Texture: Fine
Hair Pattern: Curly
Great product!

I have thick and fine curly/wavy hair and like to use products that increase my curl, add definition, and make my curls last for the day. I have tried lots of different gels and mousses over the years and this is my favourite product so far. It gives me great curl definition and hold. It is light and does not leave much residue in my hair, even when I apply it generously. I'd highly recommend this product!

Emily Kinsey
Hair Texture: Medium
Hair Pattern: Curly

Shipped super fast and j love it

Debbie Savoie
Hair Texture: Dense
Hair Pattern: Curly
I create hold gel

I really like the product - have only used a few times but creates good curl

Lindsay G.
Amazing hold! Doesn’t weigh down

Amazing hold! Doesn’t weigh down my wavy fine hair, it’s still feels soft and healthy after scrunching out the cast.

Katie C.
Has a thick sticky texture

Has a thick sticky texture which I wasn't used to but it easily thins down and disperses if you add water to your hands or apply to very wet hair. If you're looking for ultra crispy frizz control, this isn't it but if you're looking for natural hold then I find this does produce a light cast, perfect for my hair.

Please make sure you have everything as orders cannot be changed once placed. Thank you!


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