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A person holding Innersense Sweet Spirit leave in in front of natural haircare products

Our Standards

We know there’s SO many questions when it comes to the green beauty industry and it can be pretty overwhelming!

We’re here to make the transition easy and simple, to a cleaner lifestyle. We have a lot of information over on the Blog, if you don’t

find an answer here, please feel free to send us an email.

Ingredients We Avoid

We are always researching to make sure that the products that we’re using are the cleanest available with the highest level of performance. We use Skin Deep by EWG, as well as ThinkDirty as tools, and Diana is consistently researching ingredients to find the most effective and natural sources. The products we carry will never contain:

BHA (Butylated Hydroxyanisole) and BHT (Butylated Hydroxytoluene)



Coal Tar


Ethylenediaminetetraacetic (EDTA)




Imidazolidinyl and diazolidinyl ureas: harsh preservatives

Methylisothiazolinone and Methylchloroisothiazolinone



Polyethylene glycol (PEG compounds)




Silicones: dimethicone

Sodium Lauryl Sulfate and Sodium Laureth Sulfate

Synthetic Fragrance



Standards for Our Products

High Quality, Transparent Ingredients

Ingredients from nature, that are grown organically and sustainably, and ethically harvested.

Ideally cold-pressed, distilled or otherwise processed without synthetics to preserve purity and efficacy. 

We have full and transparent ingredient lists on each product to empower your decision.

Formulated without scent or fragrance only with essential oils

Low water content, meaning high concentration

Cruelty free

All our products are cruelty free and not tested on animals (by the company or third parties). Most of our products are vegan, and if they are not, they are created with humane practices.

Professional grade

This is very important, as Diana is a professional hairstylist first and foremost, all the products that we carry are salon quality and professional grade, AKA, they work!

Environmental impact

Environmental impact of both the ingredients and/or the product, as well as sustainability initiatives of the company. Hair Holistic also offsets our carbon footprint on shipping, and packaging is compostable or recyclable.


We are proud to offer lines from many different amazing people from different backgrounds and countries. We carry products for all people no matter their hair patterns, and needs.

Please make sure you have everything as orders cannot be changed once placed. Thank you!


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